Ozeki Card vs Traditional Business Cards
This document reveals the key issues businesses face when using traditional business cards. It also explains how the Ozeki Digital Business Card solution addresses these problems.
1.) It is easy to run out of paper business cards
Ozeki card solution: Your phone is always with you. Use the Ozeki Card app on your mobile and send your digital business card to your partner in SMS, E-mail or WhatsApp if you run out of paper business cards.
2.) Details are often not saved when paper business cards are used
Ozeki card solution: There is a button on the digital business card, that allows the recipient to save the details. The technical solution behind this button is called VCard. The VCard offered by Ozeki Card can be save directly to the addressbook of the mobile.
3.) Most of the time paper cards are thrown away or lost
Ozeki card solution: Send the card as an SMS. Text messages stay there, they are very rarely deleted. When the recipient opens the card on his mobile, he can save it directly to his address book.
4.) It is easy to give, but often difficult to ask for a paper business card in return
Ozeki card solution: Send over your Ozeki Card to your partner and ask him to click on the "Return details" button. Your business partner will type in his name, e-mail and phone. This data is automatically saved in your "Ozeki Card Holder" and into your CRM. (This is a wonderfull lead generation technique.)
5.) Collected customer contact details are often not entered into a CRM
Ozeki card solution: Contact details can be automatically saved into CRM systems. No extra effort is needed to type in the details.
6.) With paper cards no information is available about usage
Ozeki card solution: tracking and analytics reports can be enabled for the digital business cards to know who, when and where opened the business card.
7.) Details on paper business cards cannot be changed
Ozeki card solution: Event if a QR code is printed, contact details and other paramteres on the digital business card can be chanegd.
8.) It takes effort to type in the details from a paper business card
Ozeki card solution: Icons are provided for one click calling or texting.
9.) Social media channels and web resources are hard to promote on paper cards
Ozeki card solution: Social media channels and other web resources can be added to Ozeki Card as icons and can be accessed with one-click on a mobile.
10.) Paper business cards of employees who are no longer available cannot be "rerouted"
Ozeki card solution: Display an overlay on the digital business cards of employees who left the organization and tell the customers who is replacing them currently.